The Affair is organized by IDA in Las Vegas from May 17-20.
Although there are several variations on this type of schedule, it is clear that installers and technicians have plenty to keep them busy during the event. Even the exhibit hall is an educational opportunity for employees of door companies. Knowing what’s new in the industry and seeing new products enhances expertise and ultimately benefits customers. Dealers have been encouraged to speak with someone at every exhibit to learn what they have to offer and the same approach would represent a two-day introduction to the entire industry for an installer. |